SAN FRANCISCO – (COMMERCIAL THREAD) –Reading room, the global education organization focused on children’s literacy and girls’ education, today announced that it will distribute a variety of children’s books to underprivileged and low-income communities in the Central Valley of California and the San Francisco Bay Area. The distribution of the book marks a new project led by Room to Read, in which it will publish and deliver high-quality children’s books to children in the United States who have limited access to engaging and diverse reading material within their communities. home and their community. The initiative is funded by award-winning global luxury skin care company Tatcha, a Room to Read partner company since 2014, headquartered in California and Japan.
“Reading is power – it is the foundation of all learning and the means for children to discover more about themselves and the world – through the pages of books, ”said Dr Geetha Murali, CEO of Room to Read. “Room to Read will create relevant and representative children’s books that will be widely available to children in California and the United States, so they can immerse themselves in inspiring stories that develop basic literacy skills and prepare them for.” a lifelong success. ”
Room to Read began distributing printed books in December 2021, providing 6,805 sets of its 10 books Collection of books on peace and equality (68,050 lbs) to over 40,000 children in the Central Valley (Fresno County, Kern County, Tulare County, Los Angeles County) and the San Francisco Bay Area. To reach children with the greatest educational needs, Room to Read has partnered with four organizations (First Book, Reading and Beyond, Save the Children, United Way of Kern County) that will distribute books in after-school programs, family engagement and early childhood education, as well as providing guidance so that educators and caregivers can foster reading habits and literacy skills among children in their community. Books from Room to Read’s Peace & Equality Collection, originally published digitally for the organization’s online learning platform Literacy cloud, were created by a diverse team of storytellers and are aimed at children ages 3 to 8 to explore themes related to creating a more peaceful and just world.
With two decades of experience as a global non-commercial publisher of various children’s books, Room to Read is publishing children’s print titles for the first time in the United States. The organization hopes to provide all children with access to books that feature diverse stories and reflect community identities, while celebrating the talents of authors and illustrators from those same communities.
Vicky Tsai, Founder and CEO of Tatcha, said: “What the Covid-19 pandemic has exposed is deep inequity and the urgent need to create meaningful and lasting change. We are excited to be able to join Room to Read as a founding partner of their first literacy initiative in the United States and are excited to work together to celebrate diversity, nurture the next generation, and ensure a brighter future for all of our children. .
Room to Read plans to expand its publishing and distribution efforts in the United States by 2025:
500,000 children from struggling communities in the United States will have access to Room to Read books to support their reading with characters, themes and content relevant to their lives.
600,000 Room to Read books will be distributed and integrated into impactful, evidence-based literacy programs in communities where Room to Read can fill gaps in the availability and diversity of children’s books, as well as support the development of children’s literacy.
200 new or adapted Room to Read book titles will be developed to fill the gaps in the diversity of children’s literature in the United States, providing books to children that represent their identities and experiences.
95% of the authors and illustrators for the development of the new title Room to Read will identify themselves as part of a marginalized community or a group traditionally under-represented in book publishing.
Room to Read’s U.S. book publishing and distribution strategy builds on the results of an independent research study commissioned in 2021, which identified geographic areas of the U.S. where Room to Read’s investments Read in equality in education and children’s literature will have the greatest impact on children. well-to-do communities: “MISSING: The educational inequality for American children has been compounded by book deserts and the lack of diverse representation in children’s literature.”
About the space to read
Founded in 2000 on the belief that global change begins with educated children®, Room to Read creates a world free from illiteracy and gender inequality. We achieve this goal by helping children in low-income communities develop their reading and writing skills, and by helping girls learn the skills they need to be successful in school and negotiate key life decisions. We are working with governments and other partner organizations to achieve positive results for children at scale. Room to Read has benefited over 23 million children in 20 countries and over 48,000 communities and aims to reach 40 million children by 2025. Read more about www.roomtoread.org.
Tatcha is a true story of harmony and transformation. In 2008, Vicky Tsai encountered classic beauty rituals in Kyoto that changed her life forever. The pure, natural formulas and the philosophy of harmony cured her acute dermatitis and helped her regain her inner and outer balance. Founded the following year, Tatcha creates sensory rituals that take care of you by gently transforming your skin and uplifting your senses by combining timeless traditions and emerging research. A portion of every Tatcha purchase supports equal education for children around the world through a partnership with Room to Read, through the brand’s Beautiful Faces Beautiful Futures Fund. The Tatcha collection is available worldwide at select retailers. For more information, please visit www.tatcha.com.